About

I would characterize myself as an HCI researcher with a focus on crowdsourcing. On my PhD I worked on novel mobile and pervasive applications for intra-family communication as well as, on a methodological side, improve the experience sampling method. On my PostDoc I applied some of the methodological findings to support patients suffering from obsessive compulsive disorder. Currently my research activities can be captured in the following title: Design for Crowdsourcing & Crowdsourcing for Design. What I mean with the first part is how designers can improve existing crowdsourcing platforms and by the second part I am interested in developing crowdsourcing platforms to support designers. Past research activities included context-ware computing and evaluation of mobile, location-based ads with the help of a mixed-reality setup. I am assistant professor at the Industrial Design Department of Eindhoven University of Technology in the Netherlands and founding member of Ambianti.

Research topics:

Crowdsourcing (selected papers/tutorials/presentations):

CrowdsourcingWeek, Brussels 25 NOV 2016

Evaluation of interactive, location-based ads

  • van't Riet, J., Hühn, A., Ketelaar, P., Khan, V. J., Konig, R., Rozendaal, E., & Markopoulos, P. (2016). Investigating the effects of location-based advertising in the supermarket: Does goal congruence trump location congruence?. Journal of Interactive Advertising, 16(1), 31-43. WON JOURNAL'S BEST PAPER AWARD FOR 2016 [GET PDF]
  • Khan, V.J., Shahid, S., Bonné, D. (2016). Interactive Advertisements in an IoT Era. Proc. Intetain2016 8th International Conference on Intelligent Technologies for Interactive Entertainment, (pp 106-111). DOI: 10.1007/978-3-319-49616-0_10. Springer [GET PDF]
  • Hühn, A.E., Ketelaar, P., Khan, V.J., Lucero, A., van Gisbergen, M., Bouwknegt, H. (2012). Ad Intrusiveness of Location-Based Advertising - A Virtual Reconstruction. Advances in Advertising Research (Vol. III), pp. 191-207.

Methodological aspects of mobile system evaluation (selected papers):

  • Hühn, A.E., Khan, V.J., Lucero, A., Ketelaar, P. (2012). On the Use of Virtual Environments for the Evaluation of Location-Based Applications. Proc. of ACM SIGCHI Conference on Human Factors in Computing Systems (CHI2012), pp. 2569-2578. (full paper - acceptance rate 23%, submitted papers: 1577). [GET PDF]
  • Khan, V.J., Markopoulos, P., Eggen, B., IJsselsteijn, W., & de Ruyter, B. (2008). Reconexp: a way to reduce the data loss of the experiencing sampling method. Proceedings, MobileHCI ’08. ACM, New York, NY, 471-476. 68. [GET PDF]

Mobile communication systems for families (selected papers):